DENY Certificate No. 80607GENB. The design guidelines for the Knollwood district are designed to preserve the importance of the Major John Reynolds house as the dominant feature of the site. The proposed sign does not fall within the signs allowed.
Install sign in place of monument sign adjacent to Kingston Pike, with Bravo's logo and other information on black background and post with cover to resemble column. Two alternatives: One 15' post with 5'x10' sign area or other 6'x12' sign area on 15' post (15' alternative requested via e-mail from applicant on 8/2/2007).
One story masonry, contemporary construction, rectangular building. Monument sign on bank in front of building, adjacent to Kingston Pike, approved by HZC in lieu of wall sign at time of building construction.
Design guidelines allow directional/identification signs within the development that are no more than 3 feet high and contain no more than nine square feet per tenant; an identification/directory sign for the development as a whole; wall signs or banner for each building wall that faces into the site, with a maximum area of 40 sq. ft. and a vertical height of 5 ft., and an additional like size internally lit wall sign for each building facing Kingston Pike; and awnings or marquee containing a sign provided it falls within the 40 sq. ft. maximum allowed for wall signs. Bravo currently has a monument sign on the slope fronting Kingston Pike; that sign was allowed by the Commission because it was recognized that the topography of the site would make building signs invisible from Kingston Pike. The monument sign is somewhat larger than the size allowed by the design guidelines for directional signs, but smaller than the 40 sq. ft. of wall sign that would be allowed
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